"After the country implemented an ECQ on March 15, 2020, AUB saw its HelloMoney transactions steadily surging even without spending on heavy advertising and promotions compared with competition. As of end-December 2020, HelloMoney registration has already skyrocketed by 2,000% and the value of transactions has breached P7 billion. Recognizing that competition is intensifying, the bank has also been steadily upping the ante in its e-wallet offerings. Mobile app users can maximize the benefits of their HelloMoney account as AUB is extending its free fund transfers to other banks via InstaPay until December 31, 2021." Read more here: https://www.moneysense.com.ph/aub-sees-fever-pitch-competition-in-e-wallets-with-or-without-ecq/
Posted 2 weeks ago
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