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Food & Beverage
CBTL Holiday Giving Tradition: 2018 Giving Journal Launch
by Gabriel Cadiz

With these in mind, they have prepared their annual tradition with 4 wonderful planners that are designed to keep you in track of your goals and aspirations for the following year. They held an intimate event at the Coffee Bean and Tea Leaf UP Town Center Branch, on November 17, 2017, to introduce their brand new planner for the year 2018.

The launch finally introduced to the public who the beneficiary of the Giving Tradition is: Real Life. Real Life Foundation is an organization whose desire is to see transformed lives, families, and communities through hope and education by serving and empowering the poor of the Philippines through educational assistance, character development, and community service. With the Giving Journal Tradition, CBTL patrons can help with their vision and mission turn into reality with every journal you manage to obtain when you buy CBTL’s drinks.

The event did feature their newest Giving Journals for year 2018. The unique design this year is that they have given the owners the freedom to express their creativity with the customizable journal cover. One of the activities during the event is that you get to create your own Journal Cover Design and share it to everyone through Instagram.

Our resident Looper, Tin, created her own design for her own journal.

The event featured games and activities as well that highlights each section and part of the brand-new planner. Various prizes and goodies were given to participants and winners of the games alike. They have also invited some artists to share their pieces and talents to everybody who attended the event. The theme of their repertoire for the event is about the act of giving and the upcoming holidays.

These Giving Journals are now out and available at CBTL branches nationwide, so start collecting stickers and share the spirit of giving this holiday season.

You can find more details about the Giving Journal Promo at CBTL's social media pages and website.

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