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H&M Highlights Sustainable Fashion in PH with its 2018 Conscious Collection
by Angelique Borja

In anticipation of the launch of the line, H&M hosted a Roundtable Discussion on Environmental Consciousness and Sustainability at Museum Café in Makati, as well as the reveal of a new art installation by furniture and industrial designer Vito Selma inspired by the collection.

The line pays homage to the Arts and Crafts movement in Sweden and features sustainable materials like recycled silver and ECONYL®, a 100% regenerated fibre from nylon waste. The collection showcases a variety of inventive pieces, from accessories crafted from discarded candlesticks to dresses made of fish nets, and launches in select H&M stores around the world, as well as online at hm.com, on April 19.

Image: H&M Philippines |H&M Conscious Exclusive 2018 Collection

“We’re very excited to be involved in the vital discourse surrounding sustainable fashion, and we hope this continues to raise awareness on this important subject,” said Xin-Yi Wong, Sustainbility Manager for H&M Southeast Asia. “To provide fashion and quality at the best price in a sustainable way, we have to change the way fashion is made and enjoyed today. At H&M, we want to lead the change towards circular and renewable fashion while being a fair and equal company.”

Panelists at the roundtable included experts in various efforts towards sustainability from around the world including, Antoinette Taus, advocate for the United Nations' Sustainable Development and founder of Communities Organized for Resource Allocation (CORA); Vincent V. Hilomen, PHD, Executive Director for Priority Programs, Biodiversity Management Bureau - Department of Environment and Natural Resources (BNB-DENR); His Excellency Ambassador Harald Fries; and H&M Sustainability Manager Xin Yi Wong.

Xin Yi Wong, H&M Sustainability Manager | Photo: H&M Philippines

Antoinette Taus, advocate for the United Nations' Sustainable Development and founder of Communities Organized for Resource Allocation (CORA) | Photo: H&M Philippines

Award-winning, internationally acclaimed furniture and industrial designer Vito Selma also joined the discussion. His work, like the collection it was inspired by, features elements such as fish nets and other recycled materials. | Photo: H&M Philippines

The art installation of Vito Selma lit up the Greenbelt garden in Makati City during the Earth Hour, March 24, 2018.

“Sustainability is something we need to be pushing for across the board,” Xin-Yi Wong added. “By partnering with an artist whose work puts a premium on celebrating Filipino innovation and incorporating his love for nature into his pieces, we hope that more people realize that there are so many ways to be more conscious of the world around us. The best actions forward always begin with a dialogue, and a platform for people to jumpstart conversations around it – that and a strong commitment to be sustainable and have a genuine care for the welfare of the people and the planet throughout our value chain are what we’re here for.”

For more information, visit H&M's website or Facebook page.

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